While there are companies out there offering to register your business name or business partnership to 'protect' it, there are many businesses that have lost out on legal protection against duplicate business names.

We recommend that registering trademarks provides the best way to protect your names, logos and brands.Without a trademark you will find it difficult to protect your most valuable business asset and prevent other people from using your name.

If you are using a name in business you can only properly to protect it by registering it as a trade mark. This will give you the exclusive right to use the name and to stop others from using it for similar business. If they do you will be able to stop them by legal proceedings and they will be liable to pay you damages by way of compensation.

Trade Mark registration is different from company name registration at Companies House or domain name registration. Neither of these secure the exclusive right to use the name.
When considering UK trademark registration, please note that the concept of trademark protection extends to the provision of services as well as goods and brand names.

A trademark is a sign or text capable of being represented graphically and which distinguishes goods or services of one undertaking from those of another undertaking. A trademark may consist of words, designs, logos or combinations of letters and/or numerals. Please note that some words or phrases would not be considered suitable for registration as trademarks, if they are entirely descriptive of goods or services.

Our online application system allows application for both UK and EU trade marks at affordable prices.

If you are unsure about acceptability for registration, please speak to our advisors on 0844 484 26 88.